mastercard
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Mastercard debuts ‘Tap Your Phone, Pay in Style’ contactless campaign
The multi-film campaign encourages wider adoption of mobile contactless payments among India’s digital-first consumers.
Jill Kramer to replace Raja Rajamannar as Mastercard chief marketing, comms officer
Effective December 1, Rajamannar will step down after serving in the role for 12 years.
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WPP Media wins Mastercard’s global media account from Carat
The $180 million win ends the 10-year relationship between Mastercard and Carat.
Manasi Narasimhan exits Mastercard
She was vice president and head – marketing and communications
'Marketers need to follow quantum marketing since classic marketing is failing': Raja Rajamannar
Mastercard's global CMO throws light on the changing marketing landscape, with a focus on quantum marketing
Female entrepreneurs disproportionally affected by pandemic
Mastercard's annual ranking of the best economies for women entrepreneurs has found that gender inequalities have been worsened due to Covid-19, with Asia-Pacific markets accounting for some of the biggest drops in progress
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