madan sanglikar

Dec 02, 2013

‘Tracking optimisation is a global need’

Q&A with Madan Sanglikar, co-founder and MD, ad2c

Sep 06, 2013

‘Ad guidelines could have helped avoid cases of negligence by digital agencies’

ASCI’s pilots to guide online ads kick off; industry moots considering best practices from other markets

Apr 06, 2013

Goafest 2013: T.O.M. Tweets

Some tweets about Goafest 2013 that caught our attention

Apr 05, 2013

VIDEO: Goafest 2013 - What agencies want!

While the Advertising Conclave explored what clients expect from agency partners, Campaign India asked adlanders for their wish list from clients

Aug 02, 2012

RIP: Media veteran V Ramani

Industry pays tribute to the digital evangelist who breathed his last on 1 August, after nearly three decades in media

Jul 30, 2012

India ranked eighth globally on ad requests on mobile devices

Need newer ways of monetisation as base expands, say industry watchers; iPhone top smartphone device globally on mobile ad RoI: Opera

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