luggage

Jun 28, 2024

Nature puts Uppercase’s tough, eco-friendly travel gear to the test

It wittily tests the brand’s rugged, eco-friendly luggage against nature's toughest terrains, challenging its innovative design to emerge unscathed.

May 06, 2014

American Tourister asks the youth to 'Live Fashionable'

Watch the ad films conceptualised by Taproot India here

Oct 13, 2009

American Tourister says survive Mumbai, survive the world

American Tourister’s new campaign looks at positioning the premium luggage brand as one that can survive the toughest journeys; a weapon against surviving what the big, bad city can throw at travelers. Created by Contract Advertising, the campaign features the brand’s new positioning ‘Survive Mumbai, Survive the World.’