lenovo
Sep 10, 2025
Lenovo’s new VP of AI innovation, brand strategy plans to break through ‘AI slop’ marketing
LinkedIn, Google and Edelman vet Santi Pochat begins his newly created role as Lenovo preps for World Cup, Formula 1 and CES activations.
Apr 09, 2025
Whodunit by algorithm: Is AI the new auteur?
INSIDE THE AD: Lenovo’s AI-driven thriller grabs millions of eyeballs—but as machines aid imagination, can advertising keep its human edge intact?
Sep 26, 2023
Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix
Clearly innovation at F1 isn’t just limited to what’s under the hood—it extends to every aspect of the sport, including the way in which champions are celebrated
Apr 05, 2022
Lenovo splits global media duties following review
Dentsu and Performics will cover Lenovo's APAC markets, while Stagwell's Assembly has won the business in EMEA and the Americas
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