As harmful‑content concerns mount, Meta is tightening brand‑safety controls by extending third-party AI‑driven filters to Threads through major verification partners including DoubleVerify, IAS, Scope3, and Zefr.

Global riots and store closures fuelled by a $400 pocket watch reveal the high cost of a brand strategy that prioritises spectacle over safety.

The Campaign India AI Awards recognize the pioneers setting industry benchmarks in human-led AI creativity, where AI is leveraged as a force multiplier for measurable business outcomes rather than a standalone experiment.

As foreign brands lose trust ground across APAC, the winners are the ones giving local teams real power to shape how the brand shows up in market.

As independent shops weigh the costs amid shifting priorities and tighter budgets, some are rethinking their place at the world’s biggest advertising stage.

The app has swapped its familiar green icon for a sparkly disco-ball design to mark its 20th anniversary, but the temporary makeover has sparked a wave of backlash.

The platform unveiled several AI improvements and offerings, including multimodal video creation and Demand Gen.