kunal nagpal

Festive spending to rise, with 83% buyers planning higher outlays
Aug 26, 2025
Campaign India Team

Festive spending to rise, with 83% buyers planning higher outlays

Digital dominates the consumer journey, as 64% prefer shopping fully online and 83% research online first.

InMobi offers brands access to in-game advertising inventory
Apr 28, 2021
Campaign India Team

InMobi offers brands access to in-game advertising inventory

Aims to enable brands to reach premium mobile users, with ads that blend into the game environment

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