MSL India and L&T Finance claimed top honours at a power-packed celebration at The Nines in Juhu.
LATEST
Why OpenAI advertising matters – and how it could change the advertising industry
The ad industry is moving away from making your brand visible to making sure it's worthy of recommendation.
WPP hands group CSO remit to AKQA boss Baiju Shah
Shah was hired from Accenture Song in 2025.
Ikea picks creative agency
VCCP has emerged victorious in the review, which kicked off last year and was handled directly by the brand.
APAC ad growth slows to 5.9% but retains global lead: Dentsu
Dentsu points to a maturing digital ecosystem, with spend consolidating around social, commerce and CTV while legacy formats plateau.
India’s newest pet parents are changing what’s on the menu
The country’s premium pet food category is still in its early stages, but changing attitudes towards four-legged family members are creating a billion-dollar opportunity.
Adobe expands enterprise AI ambitions with CX Enterprise Coworker
The tech company bets on AI coworkers as brands seek outcomes, not experiments.
One second, two creatives, one ticket to Cannes
In an industry often drawn towards complexity, Cheil India’s Shubham Dangwal and Aishwarya Mitra found that the most effective ideas are sometimes hiding in plain sight.
THE WORK
PARTNER CONTENT
Podcasts
