ipl

Nov 11, 2020

How the IPL, festive season set the ball rolling for advertising spends

Experts weigh in on how both properties are helping brands get out of a spending slump

Sep 22, 2020

Facebook checks into IPL fever, extends 'more together' campaign

Watch the film conceptualised by Taproot Dentsu here

Sep 16, 2020

Hansa Research to track brand performance during IPL with IPLomania

IPLomania will measure the returns on the advertising investments in terms of the recall of brands/ads

Sep 16, 2020

Opinion: A contrarian view on sports in India

The author wishes the country can stop being a one-sport nation

Sep 13, 2020

Battle of the Brands: IPL vs Netflix

A weekly round up of the action in the social media space

Sep 08, 2020

Cricket.com celebrates the changes to the sport

Watch the film conceptualised by Ogilvy here