international
Not every Cannes Lion roars in real life
Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?
Cannes Homecoming 2025: Spurring creative appetite, recognising Indian excellence on the global stage
It explored topics from global creativity and the transformative role of technology to strategies for enhancing India's performance at Cannes in the coming years.
Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)
WPP’s Global CCO on zero mentality, AI acceleration, creative reinvention and why the ad industry should finally start marketing itself
Cannes Lions 2025: Explore the campaigns that brought home Silver for India
Watch the campaigns that made India proud with Silver Lions at the 72nd Cannes Lions Festival of Creativity, 2025.
Cannes Lions 2025: Watch the campaigns that struck Gold for India
Explore the standout Grand Prix and Gold winning campaigns from India at the 72nd Cannes Lions Festival of Creativity 2025.
Marketers bet big on brand-building, not just quick wins
According to a study by CNN International Commercial and MTM, 78% of marketers listed improving brand awareness and reputation as their top goal.
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