hyperpersonalisation

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'We are preparing for hyper-personalisation on the large screen': Nikki Mendonca, Accenture
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Mar 04, 2019

'We are preparing for hyper-personalisation on the large screen': Nikki Mendonca, Accenture

In an interview with Campaign India, Nikki Mendonca, president, Accenture Interactive Operations steers the conversation towards marketing investments that has a direct linkage to sales.