Hong Kong Strike group calls on the advertising industry to protest the government by stopping work throughout next week.
It doesn't matter much, really, but this observer finds it disappointing that virtually no brands have found a way to at least show a bit of empathy with the protest-preoccupied population.
Hong Kong-based APV is trying a four-day work week, while Hong Kong Secret Tour gave everyone a month-long sabbatical (in two 'shifts').
The VP and executive global creative director of Cheil Worldwide on Samsung's move from functional product advertising to 'Launching People'
Accurately valuing changing media mix, tension between big ideas and procurement-driven savings, talent, real-time marketing, data infrastructure and privacy were discussed.
The study was conducted by Adobe in partnership with the CMO Council
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