Apr 25, 2019

Blog: Are English GEC and English movies on TV dead?

The author reasons why English GECs and movie channels are on the decline in the country

Jul 07, 2014

HBO Premium presents ‘accessories’ to devour ad-free experience

Watch the ad films conceptualisd by DDB Mudra

May 02, 2014

HBO's Richard Plepler is Cannes Lions 2014 Media Person of the Year

Plepler will be honoured with the award on 17 June during the festival

Dec 07, 2012

“There's an increasing number of viewers who are prepared to pay for ad free content”

Q&A with Jonathan Spink, CEO, HBO Asia about the new channels - HBO Hits and HBO Defined - and his plans for the 23 HBO markets he handles in Asia, including India

Sep 11, 2008

The One Show Entertainment Awards announces its finalists

The First Annual One Show Entertainment Awards has announced its finalists.  MTV, Adidas, Coca-Cola, eBay, Frixenet, HBO, IBM, Nike and NIN are some of the shortlisted brands.  The Awards will take place at The Paley Center for Media in Los Angeles on Tuesday evening, October 7.   

Aug 13, 2008

Mudra's new campaign pushes great stories on HBO

Mudra Group has launched a new print campaign for HBO, the English movie channel. The creative team includes Sayantan Choudhury and Sumonto Ghosh.The thought for the campaign came from the fact that Hollywood is increasingly getting popular in India. And just like Hindi movies, English movies have started influencing the way people think and act. The insight was that people connect their real life to movies and sometimes dramatize a normal situation.