hari krishnan

Apr 24, 2025

Can BHIM’s emotional pivot win the trust battle in digital payments?

In a bid to regain cultural relevance and user trust, BHIM 3.0 ditches cashback clichés for emotional storytelling—and aims for behavioural change, not just downloads.

Apr 20, 2021

MFine appoints Mullen Lintas for creative

Account won post a multi-agency pitch

Feb 23, 2021

AkzoNobel appoints Mullen Lintas to handle creative

The MullenLowe Group was handling the global mandate since 2018

Dec 19, 2019

Mullen Lintas appoints Hari Krishnan as CEO

Replaces Vikas Mehta who quit the agency in October 2019, to take up a role with Ogilvy in Africa

Jul 09, 2019

Hari Krishnan joins TBWA as executive director

The agency is looking to merge data, creative and media together under 'disruption 2.0'