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Apr 16, 2018
I-Com Global Summit 2018: ‘Unbiased measurement has become a major problem’
A panel discussed how data can be used in creative development
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PROMOTED
Jun 30, 2017
Partner Content: Direct from Cannes: Marketing is now a service, says Alibaba marketing head
Chris Tung, chief marketing officer of Alibaba Group, speaks to Atifa Silk on how data-driven marketing will allow consumers to better know themselves
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Nov 16, 2016
Korea influence scandal: Cheil sports-marketing office raided
Authorities seized hard disks and documents from a unit of the Samsung-owned agency in connection with the influence-peddling scandal involving the country's president.
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Apr 08, 2016
Goafest 2016: Karan Johar to R Balki: "I wish someone would change the way we market films"
The duo discussed film marketing, criticism, social media and why Johar won't do ad films, on day two
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Dec 28, 2015
Scarecrow wins DS Group’s Pulse candy
Account won post multi-agency pitch; brand to be launched nationally
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