ford

Ford-Mahindra joint venture called off
Jan 04, 2021
Staff

Ford-Mahindra joint venture called off

Ford will continue independent operations in India and is likely to get in to a contract manufacturing arrangement with Mahindra

I-Com Summit Experience 2020: Artificial intelligence and machine learning for marketing decisions
Nov 20, 2020
Campaign India Team

I-Com Summit Experience 2020: Artificial intelligence and machine learning for marketing decisions

Experts suggest ways of better leveraging AI and ML

'I want to focus on and understand Indian families and mobility': GTB's Babita Baruah
Dec 05, 2019
Campaign India Team

'I want to focus on and understand Indian families and mobility': GTB's Babita Baruah

A series to end the decade - part seven

Children's Day: Campaigns that caught our attention
Nov 14, 2019
Campaign India Team

Children's Day: Campaigns that caught our attention

View the work here

Fogg overtakes celebrities as most recalled ad in World Cup
Jul 03, 2019
Campaign India Team

Fogg overtakes celebrities as most recalled ad in World Cup

Advertising that harped on product features score extremely low on likeability

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