Feb 13, 2024

Disney’s Epic investment answers the ‘should we be in gaming?’ question

Gaming advertisers say the new question brands should ask is ‘how will we go to market?’

Jan 08, 2024

Brands are fascinated by—and terrified of—public domain Mickey Mouse

Social media managers couldn’t tell if hopping on the first big meme of 2024 was a genius or terrible idea

Nov 10, 2023

Disney CEO Bob Iger says company has moved from ‘fixing’ to ‘building’

Media conglomerate posts profit hike as it reins in costs to support its streaming evolution

Nov 06, 2023

Disney’s diverse holiday campaign centres on new film ‘Wish’

Ad directed by Grammy winner Meji Alabi

May 13, 2022

Disney+ exceeds subscriber growth expectations in fiscal Q2

Disney+ Hotstar, the media company’s streaming service in Asia, accounted for more than half of net subscriber additions in the quarter ended 2 April, which CFO Christine McCarthy attributed in part to the start of the Indian Premier League season

Nov 12, 2021

Disney+ subscriber growth dips amid streaming slowdown

The streamer added only 2.1 million new subscribers from the previous quarter