data

Dec 27, 2019

Spotify 'wraps' data & creative work in SEA campaign

'Wrapped' Spotify work stretches across Indonesia, Thailand and the Philippines, featuring Asian artists like BTS, Andmesh and F.HERO.

Oct 21, 2019

How adspend varies by medium across APAC markets: Warc

Japan spends well above global averages on TV and OOH, while China overindexes by 14% on internet spending and India outspends the global average on print by 21%, according to new data from Warc.

Sep 17, 2019

Advertisers are drowning in data, Kantar study says

"Gone are the days when the idea is to get all the data one can get their hands on."

Jul 29, 2019

Opinion: The partial rebound

An iterative approach to research is essential to facilitate speed, collaboration, and continuous learning

May 31, 2019

Facebook's pivot to privacy will make data more powerful than ever

The platform is increasing its focus on Groups, where algorithms will have even more influence on the content users see.

Apr 18, 2019

Ajay Row joins DAN Consult

He will be based out of Mumbai