data

Aug 27, 2024

Criteo CEO Megan Clarken to retire

Having joined Criteo in 2019, Clarken will continue to serve as CEO until her successor is named.

Aug 20, 2024

How adtech companies can adapt to India's data protection revolution

The APAC director of IAB Tech Lab stresses that compliance to the Digital Personal Data Protection Act hinges on strict data practices, with industry collaboration key to maintaining consumer trust in digital advertising.

Aug 07, 2024

Hakuhodo unveils martech data labs in India

The Tokyo-based agency has also appointed Shweta Sharma as CEO of Hakuhodo Data Labs India.

Aug 07, 2024

As Oracle sunsets its ad business, what can adtech learn from this?

Once a prominent player in adtech for its viewability and ad verification tools, Oracle will close its advertising business in September after facing multiple challenges. Campaign unpacks learnings for the adtech industry.

Jul 23, 2024

Google reverses plan to eliminate cookies from Chrome

In a surprising turn of events, Google says it is now 'proposing an updated approach that elevates user choice' instead of removing cookies entirely from Chrome.

Jul 18, 2024

Digital Personal Data Protection Act: Marketing's new era of trust

While presenting challenges in terms of compliance and data management, the Act also offers marketers opportunities to build trust, enhance data quality, and innovate in data handling practices.