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Nike FIFA 2026 ad film

Nike rewrites playbook with 2026 World Cup campaign

Wieden+Kennedy’s six-minute film features more than 30 global stars, launching a massive ecosystem that expands the Nike Football Universe.

Matrimony.com, L’Oréal, Burger King India, Coca-Cola India mandate win

Pitch update: Coca-Cola, L’Oréal, Burger King, and more

Fortnightly round-up of adland’s latest account pitches, reviews and wins.

FAO Miranda Priestly: In defence of being a vendor

There is value in people who know how to make things work in the present.

WPP Media leads new business rankings in India with $178.8 million in billings: COMvergence

WPP Media leads Q1 2026 new business wins both in India and globally

According to COMvergence, the agency also retained four accounts during the quarter, with retained billings of $179 million and a retention rate of 74%.

GEO ready: AI search systems favour earned media and authoritative third-party sources

What happens to reputation when intent can be engineered?

SIGNALS: For years, the dominant logic held that visibility was the proxy for credibility. That no longer holds true, and brands need to adapt.

Coca-Cola launches global media review

Coca-Cola launches global media review as WPP and Publicis go head to head

The beverage giant is understood to be reviewing its $4-billion global media account, setting up a potential showdown between rival holding companies over data, tech, and agentic AI tools.

Meta rolls out global 13+ content restrictions for teens across Instagram, Facebook and Messenger

The platform said they will be adding automatic content barriers and session limits on topics like nutrition, weightlifting and anxiety.

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AI enters innerwear, but with a twist...

Dixcy Scott swaps celebrity swagger for a product-first AI gag anchored in breathable...

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