The café chain’s Protein Cold Foam pushes functional coffee into daily rituals, walking a tightrope between habit-building, health fatigue and protein-washing scepticism.
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Can protein coffee move beyond the hype at Starbucks India?
The café chain’s Protein Cold Foam pushes functional coffee into daily rituals, walking a tightrope between habit-building, health fatigue and protein-washing scepticism.
Publicis hits record profit margin, adds 5800 staff and hikes cash bonuses 8%
Revenues grew 5.6% in 2025, well ahead of rivals.
Anupriya Archarya and Kainaz Karmakar appointed jury presidents for Cannes Lions 2026
They will lead the juries for the Creative Data Lions and the Health and Wellness Lions respectively at the global awards in June.
Running against the giants: Can On outpace Nike and Adidas in Asia?
Swiss sportswear challenger On is sprinting ahead in Asia with 94% sales growth and flagship expansions, but can its CloudTec innovation and community-driven hype convert into lasting loyalty?
Hyundai taps into India’s ‘dil’ ahead of ICC T20 World Cup
The brand's latest campaign unites star power, nostalgia, and national pride to capture India’s unparalleled passion for the game.
Publicis partners Decentriq for confidential data to support AI
Tie-up is intended to create better measurement and audience integration, without compromising privacy.
Google criticised after blocking measurement comparing YouTube and TV
YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.
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