cricket
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Apollo Tyres replaces Dream11 as Team India jersey sponsor
Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.
Captain Cool to pitch for Jharkhand’s tourism
MS Dhoni signs on as Jharkhand’s tourism face—for free. The campaign banks on legacy, local pride, and a bit of destination disruption.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
MS Dhoni moves to trademark 'Captain Cool' moniker
The cricketer seeks exclusive rights to ‘Captain Cool’, as celebrity trademarks become essential assets in brand-led marketing ecosystems.
Goafest 2025 reveals line-up of industry leaders and celebrities for the show
The festival to feature over 60 speakers across 35 sessions and 20 masterclasses from the advertising, media, and marketing world.
The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search
INSIDE THE AD: IPL ad clutter is real—this Google campaign dodges it with snackable trivia, UI smarts, and a behavioural nudge, not nostalgia.
Bats, reels, and buys: The new IPL media mix
From creator collabs to AR chefs, IPL 2025 proves brands must chase relevance across memes, match breaks, and micro-moments—not just media buys.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
