creativity
Cannes Lions 2019: 'Move US$19 bn from technology to creativity'
In the first of its creativity sessions at Cannes Lions 2019, Jay Pattisall, principal analyst, Forrester Research, Laurent Faracci, EVP of global category developmentm RB Health, Kimberley Gardiner, VP and CMO, Mitsubishi Motors North America, Inc. and Jeff Robertson, CMO, Blue Shield of California discuss the value of agency creativity
IAA World Congress: Piyush Pandey hones in on the bitter truth
Ogilvy's global CCO Piyush Pandey brought down the curtains on day two of the IAA World Congress leaving the audience with moist eyes
Edelman goes all in on creativity with first global CCO
The independent giant has hired Leo Burnett's Judy John to lead its creative network.
Cannes Lions 2018: ‘Technology will be the saviour of creativity’ – Samsung global CMO
Younghee Lee of Samsung and Malcolm Poynton of Cheil explain why technology will not lead to the downfall of creativity
Gunn Report to introduce major changes
The latest edition of the report will be out in February 2018
Opinion: Re-invent the creative act
Creativity should not be controlled but channelised, says the author
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7 Weekend Fun: The Blue Film Festival
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