cpg
12 hours ago
Affordable, not cheap: Cracking the code on value
Affordable brands thrive by meeting emotional needs, using smart packaging cues, and moving beyond price cuts, explain Ipsos India’s UU and Synthesio lead and country chief client officer.
Aug 07, 2024
Hakuhodo unveils martech data labs in India
The Tokyo-based agency has also appointed Shweta Sharma as CEO of Hakuhodo Data Labs India.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins