You don’t always need the elusive big-budget TVC to narrate such stories. Why not a five-minute radio spot at the same budget of front page ads to tell a story of a guy whose life changed with a new hearing aid?
Kaleido, Interface take Silver; DDB Mudra, Metal bag Bronze; Anil Kakar wins top copywriting honour, Priti Jhunjhunwala in art direction
This week's Adland Rockstar is Ira Gupta, senior copywriter, Saatchi & Saatchi.
This week's Adland Rockstar is Simone Patrick, creative supervisor, JWT.
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