coca cola
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Agentic AI and the morality gap: Can logic learn compassion?
The future of storytelling, branding, and consumer trust depends not on machines that think faster, but on those that act responsibly.
‘The future belongs to the discontented’: Inside Coca-Cola’s AI playbook
The beverage giant’s VP and global head of generative AI closed out the second annual AI Deciphered conference.
The AI train has left the station. Are Indian agencies on it?
(No em dashes were harmed in this article. It rambles on too much to be AI-perfect.)
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Pepsi moments don’t wait—and neither do we: Cathy Graham Kidd
With ‘Anytime is Pepsi Time,’ Pepsi’s senior brand director unpacks the brand’s global playbook, cultural agility, and the art of real-time marketing.
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Brand banter or brand blunder? The fine line in cola wars
Reactive advertising keeps brands in the cultural conversation, but does it build loyalty or just fuel fleeting buzz? As Pepsi and Coke trade jabs, the debate over competitive advertising’s true impact continues.
Coca-Cola faces backlash for ‘ugly’ AI-generated Christmas spot
Has the magic been lost? Netizens call it "deeply uncanny," "soulless," and even "garbage," questioning whether technology can truly capture the spirit of the holidays.
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