charulata patel

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MMGB: World Cup 2019 campaigns
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Jul 15, 2019

MMGB: World Cup 2019 campaigns

Watch the films here

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Blog: The vuvuzela dilemma
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Jul 09, 2019

Blog: The vuvuzela dilemma

The author explains how the superfan grandmom of Indian cricket is faced by quite a few dilemmas as India play the semis and the finals…

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Blog: From moment marketing to momentary marketing or momentous marketing?
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Jul 05, 2019

Blog: From moment marketing to momentary marketing or momentous marketing?

The author analyses Pepsi's move to get Charulata Patel as a 'swag star'

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It's Charulata Patel vs Ranbir Kapoor and Paresh Rawal as Pepsi joins in on WC celebrations
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Jul 05, 2019

It's Charulata Patel vs Ranbir Kapoor and Paresh Rawal as Pepsi joins in on WC celebrations

The soft drink giant has appointed the 87-year old as brand ambassador

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Blog: Virat and Rohit stoop to conquer as brand India shines
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Jul 04, 2019

Blog: Virat and Rohit stoop to conquer as brand India shines

The author explains how the Indian female cricket fan has a face finally after the incidents during the India-Bangladesh ODI

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