Aug 10, 2018

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films continues with his weekly sketches for Campaign India

Apr 08, 2016

Goafest 2016: Karan Johar to R Balki: "I wish someone would change the way we market films"

The duo discussed film marketing, criticism, social media and why Johar won't do ad films, on day two

Feb 27, 2014

Self-regulation and celebrity endorsers in focus: Do we need Government intervention?

Will add to legal system’s burden, say some; ‘Has industry self-regulated effectively?’ ask others

Oct 08, 2009

Dhoni most persuasive brand endorser: CelebTrack

M S Dhoni has the strongest persuasion power amongst brand ambassadors, states findings from CelebTrack - the joint study by Percept Talent Management and Hansa Research.