campaign performance

Mar 05, 2025

Segwise unveils AI-powered creative analytics tool

The new AI agent provides real time insights on campaign performance across ad networks for mobile game and app based creatives.

Feb 18, 2025

JioHotstar, Nielsen to collaboratively offer advanced ad measurement features

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through this partnership.