business leaders

Sep 20, 2019

'Marketers have to be a data Guru, a digital Ninja and the voice of the customer'

In a chat with Campaign India, Gemma Greaves, CEO, The Marketing Society outlines the plans for the India hub and about the future of marketing

Oct 09, 2013

The focus on Price is the strongest sign yet that LinkedIn means business

LinkedIn is evolving from the place you used to visit to upload your CV and polish your profile into a media destination in itself, says the author