brand value
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Apple keeps crown as world’s top brand, even as value slips
Apple retains the world’s most valuable brand tag for the 13th straight year, Interbrand report reveals a 4% slide in value as Microsoft, Amazon and NVIDIA are right on its heels.
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RCB’s brand value to cross $140 million: Qoruz
Virat Kohli-led IPL franchisee achieves this feat through consistent efforts on all fronts, Youtube, Instagram, and offline programmes, observes Qoruz.
Are you over-invested in performance marketing? Think again
Depending solely on performance marketing to tap 5% of potential clients excludes 95% unaddressed, states NP Digital India's CEO and co-founder.
Apple dominates Brand Finance’s 2025 report
The report shows NVIDIA’s surge, and how Indian IT firms are shaping the AI-first future.
Will the controversy surrounding Dhoni make a difference to his brand value? Why?
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