It was an excavator brand that scorched twitter earlier this week. Our blogger tracks the phenomenon
The author believes Maruti should acquire its first ever car sold in India and house the 800 at its factory or corporate office
The author explains the rise of the 'phenomenon' - as a brand and as an actor
The author studies the new pecking order in brand endorsements for using sports stars
The author believes Akshay Kumar could be the first choice to replace Amitabh Bachchan in most brand endorsements
Is India in the danger of missing the digital bus? Or is it already going nowhere?
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