Hanabi or ‘fireworks’ organised to lift the mood of the nation during the pandemic
The author discusses what are the implications of Vivo pulling out of the IPL
With dates for the IPL confirmed, the author looks at how fans will be integrated within the UAE stadiums
The author looks back at the Turkish Airlines film featuring Kobe Bryant and Lionel Messi and points out learnings for clients and agencies in India that are using celebrity ambassadors
The shade offers the reassurance, confidence and connection that people may be searching for in an uncertain global milieu.
The author reflects on Sony Sab's move to the top of the GEC pile and states what has gone right for the channel
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