bingo chips
ITC Foods spoofs dubbed Hollywood flicks in new Bingo! Chips campaign
Soon after unveiling a campaign for its recently launched Red Chilli flavour, ITC Foods' Bingo! Chips has rolled out its latest campaign for the International Cream and Onion flavour. Conceptualised by O&M, the TV-led campaign aims to take forward Bingo! Chips' tongue-in-cheek humour.
ITC Foods rolls out latest campaign for Bingo!'s new flavour
ITC Foods has recently rolled out its latest TV-led campaign for Bingo! chips. The campaign promotes the brand's latest flavour, Red Chilli Bijli, and has been created by Ogilvy India. Speaking to Campaign India, Malvika Mehra, group creative director, Ogilvy India said, "Basically the objective was to announce the really spicy Red Chilli Bijli flavour of potato chips from the Bingo! stable."
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