Sep 27, 2023

Zee Media Corporation reunites with BARC

The media company had pulled out of the television measurement system in 2022

Jun 29, 2022

Aim to build a brand voice of news and not noise: Smriti Mehra

The CEO of business news, Network18, media and investments, shares insights on the effects of news ratings on the channel, its marketing strategy and more...

May 12, 2022

Q1 2,022 registers 443 million seconds of ad volumes

Registers a 20% increase in ad volumes over Q1 2020

Feb 03, 2022

NBF baffled by BARC's delay on resuming ratings for news channels

Releases statement expressing repercussions of news genre ratings blackout period to BARC

Jan 24, 2022

Without viewership data, can news channels score during the elections?

Experts share the highs and lows of the news channel rating hiatus, opinions on state elections advertising momentum, and the potency of data

Jan 13, 2022

NBF petitions BARC to bring back ratings for news channels

States that channels are facing advertising revenues losses