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Q1 2,022 registers 443 million seconds of ad volumes
May 12, 2022
Campaign India Team

Q1 2,022 registers 443 million seconds of ad volumes

Registers a 20% increase in ad volumes over Q1 2020

NBF baffled by BARC's delay on resuming ratings for news channels
Feb 03, 2022
Campaign India Team

NBF baffled by BARC's delay on resuming ratings for news channels

Releases statement expressing repercussions of news genre ratings blackout period to BARC

Without viewership data, can news channels score during the elections?
Jan 24, 2022
Noel D'Souza

Without viewership data, can news channels score during the elections?

Experts share the highs and lows of the news channel rating hiatus, opinions on state elections advertising momentum, and the potency of data

NBF petitions BARC to bring back ratings for news channels
Jan 13, 2022
Campaign India Team

NBF petitions BARC to bring back ratings for news channels

States that channels are facing advertising revenues losses

TV ad volumes of the July-Sept quarter were highest in 2021: BARC
Oct 21, 2021
Campaign India Team

TV ad volumes of the July-Sept quarter were highest in 2021: BARC

The highest spurt came from Bhojpuri language channels

NBF writes to BARC to resume ratings for news channels
Sep 13, 2021
Campaign India Team

NBF writes to BARC to resume ratings for news channels

Also requested BARC to include it in all decisions it makes with regards to news channels

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