bang in the middle

Jan 22, 2021

Advertising in the times of corona: Everything’s changed, everything’s the same

Campaign India checked in on the advertising industry that’s reeling from Covid-induced shrinking budgets, inconclusive pitches and a pitch process that lacks any formal ground rules

Nov 25, 2020

Grey area: Naresh Gupta, co-founder and managing partner, Bang in the Middle

Ex-Grey ad folk reminisce about their time at the agency with Grey Group set to fold into AKQA

Nov 05, 2020

Will the Tanishq controversy affect creativity in advertising?

How much backlash is too much backlash before a business decides to withdraw a controversial piece of work?

Nov 01, 2018

#MeToo: Prathap Suthan strongly refutes allegations

The managing partner and CCO at Bang In The Middle strongly refutes claims made against him on two blogs and says this is probably an attempt by business rivals to defame him

Feb 16, 2018

Weekend Wrap: 16 February

In the news: Bang in the Middle, Grapes Digital, Prowl, Puma, The Muthoot Group

Jan 19, 2018

Weekend Wrap: 19 January

In the news: Bang in the Middle, Crosshairs Communication, Park Hyatt and Tute Consult