asiapacific
WFA launches first Asia-Pacific office in Singapore
The office will be led by director of communications Will Gilroy, who has relocated from Brussels
MARKETER PROFILE: Unilever's Rohit Jawa offers a lesson in simplicity
Rohit Jawa, Unilever’s senior VP of global marketing, says that focus, rigour and connecting with consumers are the keys to marketing success.
NEW BUSINESS LEAGUE APAC: See who tops the charts for May 2012
ASIA-PACIFIC - O&M tops the creative league as Carat holds on to media pole and OMD climbs rankings.
Asia-Pacific ad spend to grow 7.2 per cent in 2012: Zenith
The report added that Asia-Pacific’s contribution to total global ad expenditure will rise from 24.8 per cent in 2010, to 28 per cent in 2014
Asia-Pacific leads the world in smartphone use: Google/Ipsos study
The report, Smartphone Research on Mobile Internet and Market Trends, spanned 30 markets globally and 11 markets in Asia-Pacific
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