Mar 28, 2024

TRA Brand Trust Report 2024: Dell tops brand trust chart fifth year in a row

Honda two-wheelers soared to second place from last year’s 30th, with Amazon, Titan and Sony making up the rest of the top five, as highlighted by the report on India’s 'Most Trusted Brands'.

Feb 02, 2024

Despite layoffs, Amazon dominates Q4 with $14.7 billion in ad sales

After a year of mass layoffs, the company is more profitable than ever

Jan 17, 2024

Amazon layoffs to impact agencies in APAC

Amazon's plans to move from original productions on Prime Video to licensing is set to impact its relationship with IPG Mediabrands in APAC

Nov 21, 2023

Airbnb fastest growing brand globally: Interbrand report

Apple retains top spot and becomes first brand to rise above half a trillion USD in brand value

Oct 03, 2023

Amazon reviews global media account

The incumbent, Interpublic’s Initiative, won the business in 2013 and defended it successfully in 2017

Sep 29, 2023

Creative critique from a gender lens: 18-22 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity