amazon

2 days ago

When Prime Video ads guess your mood before you watch

WPP OpenDoor’s latest campaigns swap ‘because you watched’ for mood-led recommendations, using AI to pair streaming suggestions with emotions — and even food orders.

Aug 05, 2025

Amazon breaks up Wondery podcast operation, cutting 110 staff members

Wondery operations are now dissolved and split into two Amazon teams, one across Audible and a new ‘creator services’ team.

Aug 04, 2025

Different or done: The hard work of staying unique

In a world that rewards sameness, brands must relentlessly defend their uniqueness—or risk becoming commodities overnight

Jul 28, 2025

Amazon disappears from Google Shopping ads

After gradually pulling back from Google Shopping for a year, Amazon has come to a full stop, which could impact brands and sellers in the future.

Jun 16, 2025

Amazon’s Andy Jassy is Cannes Lions’ 2025 Media Person of the Year

Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric Schmidt, Meta founder Mark Zuckerberg, and Microsoft CEO Steve Ballmer.

May 28, 2025

‘Endless brand growth on a finite planet is a suicide pact’: Maren Costa

Marketers have the power and influence to tell consumers to consume less for the sake of the planet. Yet, the measures of present-day brand success don’t incentivise marketers to do so, argues climate activist Costa in a fiery opening keynote at Campaign 360.