airtel
Clickbait’s worst enemy just got a signal boost
Airtel’s new campaign arms subscribers with scam-proof tech, tackling link-based fraud with AI before panic texts trigger poor decisions.
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Why audio is the new video for advertisers
The vice president—brand and communications at Pocket FM notes that audio has emerged as an invisible challenger to visual media, making its voice heard in brand communication strategies.
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It's time to clean up Telegram
Telegram’s founder lands in handcuffs, sparking a firestorm over brand safety—while Apple makes an aggressive push to dominate India’s digital landscape. Here are some big news from the tech world.
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MediaMath and Airtel announce ad tech partnership in India
Collaboration aims to leverage Airtel Ads’ inventory and MediaMath’s technology and distribution
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