Conflict of interest and insider trading are just some of the charges that independent production houses are leveling against in-house production houses owned by ad agencies
Luma Partners founder and CEO Terry Kawaja urged marketers to look at the success models of direct-to-consumer brands.
The author explains why its time to get tighter on your quality check of content.
Incentives for agencies have to be aligned with consumer interests, contended panelists at the Austin festival
A wave of calm has washed over the programmatic space, but more change lies ahead, writes Vivaki's president of global clients
The social network is rapidly rolling out new engagement features to a skeptical but hopeful audience
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