Future Generali

Jan 19, 2021

Creative critique from a gender lens: 11-15 January

Dr AL Sharada, director, Population First, reviews a selection of ads from last week

Apr 15, 2020

Future Generali urges people to #CoverTheDistance during lockdown

Watch the film conceptualised by WYP Brand Solutions here

Oct 08, 2012

Abraham Alapatt to join Thomas Cook as head of marketing

He was previously with Future Generali India Life Insurance for four years

Sep 09, 2011

Double Standards: What’s the fate of a brand after its face leaves?

Head honchos in marketing and advertising explain the downside of having just one face for a brand and discuss the best ways to deal with it. In conversation with Shephali Bhatt.