Campaign India Team
Apr 28, 2010

Zee creeps up on STAR Plus

Zee TV closed in on leader STAR Plus in week 17 with 284 GRPs (TAM, HSM, CS 4+), just 14 GRPs behind STAR Plus at 298 GRPs.Colors made the lead pack crowded with 276 GRPs.Sony was at 146 GRPs, Imagine at 97 and SAB TV at 74 GRPs.The next week should see more volatility, given the end of IPL season 3 and the rash of new shows on almost all the GECs.

Zee creeps up on STAR Plus

Zee TV closed in on leader STAR Plus in week 17 with 284 GRPs (TAM, HSM, CS 4+), just 14 GRPs behind STAR Plus at 298 GRPs.
Colors made the lead pack crowded with 276 GRPs.

Sony was at 146 GRPs, Imagine at 97 and SAB TV at 74 GRPs.

The next week should see more volatility, given the end of IPL season 3 and the rash of new shows on almost all the GECs.

Track GEC ratings in 2010:


Week 16 Week 15 Week 14  Week 13 Week 12 Week 11 Week 10 Week 9 Week 8 Week 7 Week 6 Week 5 Week 4 Week 3 Week 2 Week 1 


 

Source:
Campaign India

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