theIdeaWorks wins Special Award

'Different Formulas for Racing in India', the print and outdoor campaign executed by theIdeaWorks' Singapore subsidiary for India Tourism on the sidelines of Singapore's inaugural night Grand Prix won the 1st runner-up Special Award in the Consumer's Choice MRT Station Concourse category at the Singapore Outdoor Advertising Awards 2008. The campaign also made it to the list of finalists in the MRT Train Carriage and Free Postcards categories.

by Campaign India Team