Teamwork Communications Group has secured the public relations mandate for Sarvodaya Healthcare, marking a move to strengthen strategic communications and brand visibility for the healthcare group in North India.
Under the mandate, Teamwork Communications Group will manage media relations, thought leadership and integrated communication initiatives aimed at reinforcing Sarvodaya Healthcare’s positioning as a trusted, patient-centric healthcare provider. The partnership will focus on amplifying the group’s clinical expertise, patient outcomes and community-led healthcare efforts across its network.
The collaboration reflects a growing emphasis on structured communication within the healthcare sector, where credibility and transparency are increasingly central to brand perception. Through this engagement, the agency will develop narratives that align medical excellence with patient-focused storytelling, ensuring consistent messaging across channels.
Sarvodaya Healthcare operates across multiple specialties, including Cancer Care and Surgical Oncology, Orthopaedics and Robotic Joint Replacement, Gastroenterology and GI Surgery, Brain and Spine Surgery, Plastic and Reconstructive Surgery and Advanced Cardiac Care. Its facilities include modern operation theatres, critical care units, dedicated mother and child care services and 24×7 emergency care. These capabilities will form a core part of the communication strategy, with a focus on highlighting clinical outcomes and infrastructure through targeted media engagement.
Nikky Gupta, founder and ceo, Teamwork Communications Group, said, “Healthcare today is as much about trust as it is about clinical excellence. Sarvodaya Healthcare has built a strong foundation around patient-centric care and quality outcomes, and the focus will be on bringing their vision and meaningful work to the forefront. Our team is excited to bring strategic communication expertise to Sarvodaya Healthcare, supporting their communication goals and broader objectives within the Indian healthcare landscape. The communication approach will highlight the group’s medical expertise, innovation, and commitment to accessible, compassionate care, helping shape informed conversations around healthcare delivery in the country.”
Sampada Atri, director - brand and communication, Sarvodaya Healthcare, Faridabad, added, “As we continue to expand and strengthen our healthcare services, communicating our vision and patient-first philosophy becomes increasingly important. This partnership will help showcase the depth of our clinical capabilities, the dedication of our medical teams, and the initiatives aimed at improving patient experience. The collaboration is expected to support greater awareness around the quality-driven care and community-focused efforts across our network.”
The mandate highlights the role of integrated PR in building long-term brand equity within healthcare. The focus on thought leadership indicates an effort to position Sarvodaya Healthcare as a voice in broader healthcare conversations, beyond service delivery.
Teamwork Communications Group, headquartered in New Delhi, specialises in healthcare, social impact and policy communication. Its services span public relations, corporate communications, image management and brand positioning, with an emphasis on insight-led storytelling and media engagement. The agency’s experience across sectors including healthcare, education, technology and consumer brands supports its approach to delivering tailored campaigns aligned with stakeholder expectations.
The agency has been recognised with industry accolades such as Best Healthcare PR Agency and Specialised Agency of the Year, reflecting its positioning within the communications landscape. Its approach combines media relations with narrative development, aiming to help organisations build credibility and trust.
The partnership comes as Sarvodaya Healthcare continues to expand its services and network, placing greater importance on consistent and strategic communication. By leveraging integrated PR and targeted storytelling, the collaboration is expected to strengthen awareness and reinforce the group’s patient-first positioning in a competitive healthcare market.
