Campaign India Team
Apr 03, 2018

Sandeep Goyal picks up stake in Sync Media

Goyal's daughter Carol will join the board of the ad tech company

Sandeep Goyal picks up stake in Sync Media
Media veteran Sandeep Goyal of Mogae Media has picked up 10 percent equity in ad-tech platform Sync Media. The deal has been closed at a pre-money valuation of USD 3 million. Goyal’s daughter, Carol, will join the Board of Sync Media.
 
Sync Media was promoted last year by media professional Anubhav Sharma and Vikas Saxena, ex-CEO of Nimbuzz and founder of Samgavi is also an early investor in the company. 
 
“I think Sync Media is one of the pioneers in its space. The syncing of television and mobile is an area that excites all brands and digital planners. It gives both enhanced relevance and enhanced conversion to brand campaigns. Mine is an investment in not just the platform but in the innovativeness of its promoters,” says Sandeep Goyal who is a former Group CEO of Zee Telefilms.  
 
Sync Media has plans to take its offering to South East Asia during the later part of 2018 after it has completed an all-India rollout.
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
England rugby stars become samurai in World Cup ad
Premium
1 day ago

England rugby stars become samurai in World Cup ad

England rugby heroes ask fans to be their 'armour' in spot for O2 by VCCP.

Premium
Lego launches first brand campaign in 30 years
Premium
1 day ago

Lego launches first brand campaign in 30 years

'Rebuild the world' for Lego by BETC Paris and The Lego Agency.

Premium
Havas Group restructures Asia-Pacific organisation
Premium
1 day ago

Havas Group restructures Asia-Pacific organisation

APAC CEO Mike Amour to leave the company with key regional markets reporting directly to New York and London.

Premium
House of Pataudi houses Soha and Saif together yet separately for Durgo Puja
Premium
1 day ago

House of Pataudi houses Soha and Saif together yet ...

Watch the film conceptualised by Shamik Sengupta and Makani Creatives here