Campaign India Team
Jul 07, 2015

McCann bags creative duties of Paytm and IDFC Bank

Accounts won following multi-agency pitches

McCann bags creative duties of Paytm and IDFC Bank
McCann Erickson's Delhi office has bagged the creative duties for Paytm, while the agency's Mumbai office has bagged the creative mandate for IDFC Bank.
 
Both the accounts were bagged following multi-agency pitches, informed an agency statement.
 
Paytm handed creative duties to Contract Advertising in April 2014. In April 2015, McCann Erickson created the brand's TVCs that ran during the IPL.
 
The Economic Times reported on 10 April 2015 that IDFC Bank would become operational in October this year. 
 
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Source:
Campaign India