Justin Sargent named MD, Consumer business, Nielsen India

The Nielsen Company has announced the appointment of Justin Sargent as the Managing Director for Nielsen India’s Consumer Business. Justin will lead Nielsen’s consumer businesses (Retail Measurement Services, Consumer Research, BASES, Advance Analytical Consulting) including Client Leadership, Client Service and Product Leadership initiatives. He is currently based in Mumbai, India. 

“Our focus on growing rapidly by being enablers of marketplace success for our clients means gearing ourselves to build the right commercial capabilities. To this end, our focus on introducing top-notch talent to the organization and investing in people is paramount,” said Piyush Mathur, president, India, The Nielsen Company.

Justin began his career at Procter & Gamble as a category marketing analyst before joining Nielsen in 1993. Since then he has held a number of senior positions at Nielsen across the globe, including the position of RMS Executive Director - Australia, and most recently Managing Director – UK & Ireland.  

“The diverse and incredibly fast growing Indian market provides an excellent opportunity to catapult Nielsen India business into a high growth trajectory by helping clients to win in the marketplace,” said Justin Sargent, Managing Director – Consumer, India, The Nielsen Company.

“Justin has been successful in all his roles at generating step-change growth by developing and engaging the best talent, building a client first mindset and driving a transparent communications culture,” added Mathur.