Faces Canada appoints Grapes for digital

Faces Canada has announced the appointment of Grapes for its digital duties. 

 

The agency's mandate entails social media management, community building, digital campaign strategy and product launches. 

 

The account was won post a multi-agency pitch and will be handled by Grapes' Mumbai office. 

 

Shradha Agarwal, co-founder and CEO, Grapes, said, “We are looking forward to work with Faces Canada. As a premium cosmetic brand, it is part of a niche industry and this brings to the forefront our proficiency in leaving behind a strong recall value amongst the audience for the brand with the help of our ingenious campaigns."

 

Devkey Advani, creative director, Faces Canada, said, “We're a brand that cares and we never compromise on quality, which can be seen in all our products; they're good-for-skin and high-performance. Just like our clutter-breaking products, we needed unique digital messaging to amplify visibility amongst the target audience. With content becoming messy and cluttered, it's become imperative more than ever to stand apart from the noise. Grapes coming in with their expertise to efficiently lead the digital presence made it easy for us to choose them without any second thoughts. We look forward to reaching creative milestones together in the coming time."