Prashant Madan, creative director, marketing and on air promotion, Disney-UTV India, has been awarded the ‘Piyush Pandey Scholarship for Creative Leadership.’ He will receive full tuition support amounting to €53,000 to participate in the Berlin School of Creative Leadership EMBA Program starting in March 2013.
On Madan’s selection, Piyush Pandey, chairman, Ogilvy & Mather, said, "I am delighted that Prashant Madan has been selected by the Berlin School for the Scholarship. It was a very keenly contested process and it was extremely difficult to make the choice. It was Berlin School's robust procedure that made the final decision. I wish Prashant great success at the Berlin School."
Sheridan Johns, director, Berlin School, said, "We're thrilled to welcome Prashant to the Berlin School. As the first EMBA program participant from India, Prashant will add to the diversity of the global Berlin School community as well as provide a wealth of experience and exciting ideas that will enrich the learning experience for the whole class."
This is the first scholarship that the Berlin School has offered specifically aimed at the Indian creative industries and was established to honour Pandey's long-standing service and support of the Berlin School.
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