Abhishek Bachchan, Aishwarya Rai feature in Lux's latest campaign

In keeping with its reputation to rope in high profile Bollywood actors for brand Lux, HUL has now roped in Abhishek Bachchan and Aishwarya Rai in the latest campaign. The last campaign for Lux featured Priyanka Chopra in a Cindrella-esque setting. JWT has been behind both of these campaigns. 

To continue enjoying this content, please sign in below. You can register for free for limited further access or subscribe now for full access to all out content.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe


✓ All the latest local and global industry news

✓ The most inspirational and innovative campaigns

✓ Interviews and opinion from leading industry figures