Representatives of Tata Teleservices, Nielsen Media and Ogilvy Japan, share their key learnings from adtech 2012
Campaign India caught up with the echelons of India Inc and a few global echelons in advertising.
We spoke to Abdul Khan of Tata Teleservices, Farshad Family of Nielsen Media and Kent Wertime of Ogilvy Japan and APAC, to find out what were the key lessons from adtech 2012.
WATCH the video to know what they had to say.
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The author has put forward strategic guidelines that can potentially impact the overall user experience of an e-commerce website
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Watch the film conceptualised by Grey Group India here
Watch the film conceptualised by Social Panga
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At an IAA Masterclass event, the consultant spoke about the role of brands in various sectors, their relationship with finance and how advertising will retain its importance for times to come
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