Campaign India Team
Jul 28, 2014

MMGB: Press to play, says Playboy

Watch the commercials conceptualised by DDB Paris here

So the week’s begun. For a lot of those in Mumbai, getting to work has been tough, thanks to the downpour.
 
Here’s some formulaic deodorant advertising that will not stress your brain too much.

 

What better way to start the week? Have a good one.

Source:
Campaign India

Related Articles

Just Published

12 hours ago

Itch you can’t ignore: Sebamed scratches at the truth

Its latest campaign takes a cheeky swipe at anti-dandruff clichés, spotlighting how itch—not just flakes—disrupts everyday moments.

16 hours ago

Not every Cannes Lion roars in real life

Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?

18 hours ago

Cannes Lions tightens reins as AI blurs boundaries

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.

18 hours ago

Cultural ‘Tadka’ drives India’s most effective ads ...

Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just notice—they respond.