swiggy instamart

When an ad winningly targets the nose, not the eyes
Jun 10, 2024
Vinita Bhatia

When an ad winningly targets the nose, not the eyes

Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.

Moves and wins roundup: Week of 19 February
Feb 19, 2024
Campaign India Team

Moves and wins roundup: Week of 19 February

Read about the latest news in the marcomm world including updates from Interbrand, Eurosport India, The Hype Studio, Sociowash, Swiggy Instamart, Social Beat, AdLift and NP Digital

Creative critique from a gender lens: 16-20 October
Oct 26, 2023
Dr AL Sharada

Creative critique from a gender lens: 16-20 October

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Swiggy Instamart wants to put an end to 'list woes'
Oct 19, 2023
Campaign India Team

Swiggy Instamart wants to put an end to 'list woes'

Watch the film here

Swiggy Instamart's 'The Better Half Cookbook' helps create meals for two, by two
Feb 17, 2021
Campaign India Team

Swiggy Instamart's 'The Better Half Cookbook' helps create meals for two, by two

Watch the film conceptualised by Dentsu Webchutney

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